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Choose an email campaign audience

Marketing and Leads

2 min read

Choose an email campaign audience

Select appropriate contacts and avoid sending to the wrong people.

Last updated 23 August 2026

Audience selection should match the reason people gave their contact details and the message you plan to send.

Steps for Choose an email campaign audience

  1. Step 1: Define the campaign purpose and the relationship required to receive it.
  2. Step 2: Use the available audience or list controls to select relevant contacts.
  3. Step 3: Exclude unsubscribed, suppressed or otherwise ineligible recipients.
  4. Step 4: Review the estimated audience before sending and keep the unsubscribe path visible.

Confirm Choose an email campaign audience

Use a small test audience when a mailing list or imported source is new. Selstack does not currently provide a dynamic rules-based segment builder.

Important: A customer receipt relationship does not automatically justify every future marketing campaign.

If Choose an email campaign audience still is not working

Take note of the business name, page, time and any non-sensitive reference or safe error message. Contact Selstack support without sending passwords, one-time codes, BVN, full bank details or card information.

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